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Gemini Overtakes Coinbase in iOS Rankings After XRP Card Launch

Gemini jumps to 16th place on US iOS App Store, surpassing Coinbase after launching its XRP Mastercard.

  • Gemini ranks higher than Coinbase on the US iOS App Store.
  • XRP Mastercard launch likely boosted Gemini’s popularity.
  • Gemini’s app now sits at 16th while Coinbase is at 20th.

Gemini has just overtaken Coinbase on the US iOS App Store, now ranking 16th among finance apps, while Coinbase trails behind at 20th. This shift comes shortly after Gemini launched its new XRP Mastercard, a move that appears to have captured user interest and driven more downloads.

The XRP Mastercard allows users to spend XRP directly from their Gemini wallet, combining crypto convenience with real-world usability. It’s a strategic move that taps into both the XRP community’s loyalty and broader interest in crypto-backed financial products.

With Apple’s App Store being one of the top indicators of consumer demand and app engagement, this rank surge is a notable achievement for Gemini, especially in a highly competitive space.

How the XRP Mastercard Could Be a Game-Changer

By integrating XRP with traditional payments through Mastercard, Gemini is positioning itself at the intersection of crypto and daily spending. This differentiates it from competitors like Coinbase, which hasn’t released a similar XRP-focused card product recently.

The timing of this launch is also significant. XRP has regained momentum after regulatory clarity from the Ripple-SEC case, making it a hot asset in the eyes of investors and users. Gemini’s decision to support XRP not just for trading, but for spending, gives it a competitive edge.

Additionally, the higher app store ranking suggests that Gemini’s user acquisition strategy is working—possibly fueled by promotional campaigns or increased XRP community engagement.

Will Coinbase Respond?

While Coinbase remains a dominant player in the crypto space, this new development shows that rivals like Gemini are not standing still. The success of the XRP Mastercard could push other platforms to consider similar integrations to maintain their market share.

For now, Gemini seems to have taken a strategic leap forward, and it will be interesting to see how the competition responds.

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Disclaimer: The content on CoinoMedia is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency investments carry risks, and readers should conduct their own research before making any decisions. CoinoMedia is not responsible for any losses or actions taken based on the information provided.

Aurelien Sage

Aurelien Sage is a blockchain enthusiast and writer, crafting insightful articles on decentralized technologies, Web3, and the future of finance. His work simplifies complex concepts, empowering readers to navigate the evolving crypto landscape with confidence.

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