Brian Armstrong Predicts Invisible Crypto Adoption
Brian Armstrong says most people will use crypto in 10 years—without even realizing it.
- Coinbase CEO predicts mass crypto use in daily life.
- Blockchain tech will power apps behind the scenes.
- Crypto adoption will mirror internet’s mainstream rise.
Coinbase CEO Brian Armstrong has made a bold prediction: in the next decade, crypto adoption will explode, but most people won’t even know they’re using it. According to Armstrong, blockchain technology will become so deeply integrated into everyday apps and services that it will function quietly in the background—just like how most people use the internet today without understanding its technical layers.
This marks a major shift from today’s environment, where using crypto often requires setting up a wallet, understanding gas fees, and learning about blockchains. Armstrong envisions a future where these complexities are abstracted away, making it easier for everyday users to benefit from the speed, transparency, and security of blockchain—without even needing to know the term “crypto.”
Just Like the Internet Boom
Armstrong compared the future of crypto adoption to how the internet evolved. In the 1990s, using the internet meant configuring modems and typing long commands. Fast forward to today, and nearly everyone uses the internet effortlessly via smartphones and apps—without needing to know how TCP/IP or DNS works.
Similarly, blockchain and crypto will power everything from finance and gaming to identity verification and digital ownership, but the user experience will be seamless. This is already starting to happen with some apps using crypto rails for payments or storage while keeping the interface user-friendly and familiar.
What This Means for the Crypto Industry
For the crypto industry, this prediction is a clear signal: build with the end-user in mind. Projects that focus on better UX, simplified onboarding, and compliance will be the ones to win in the long run. As regulations evolve and infrastructure improves, crypto could quietly become the standard for many backend operations—just like cloud computing did.
Armstrong’s comments are a reminder that mainstream crypto adoption doesn’t necessarily mean everyone becoming a blockchain expert. It means making blockchain so useful—and so invisible—that people rely on it without thinking twice.
