CPOP Buys 300 Bitcoin in First Crypto Investment
Chinese public firm CPOP enters crypto with 300 BTC treasury purchase.

- CPOP makes its first Bitcoin purchase, acquiring 300 BTC.
- The move marks a major shift in the firm’s treasury strategy.
- Signals growing crypto adoption among Asian public companies.
Chinese public company CPOP, known for its role in cultural and entertainment content, has made a major move into the world of cryptocurrencies. In its first-ever crypto investment, the company has acquired 300 Bitcoin, worth approximately $7.5 million at current market prices.
This purchase marks a significant shift in the company’s treasury strategy, signaling its confidence in Bitcoin as a long-term store of value. The announcement has stirred interest within both the traditional financial world and the crypto community.
Why This Move Matters
The CPOP Bitcoin purchase is more than just a one-time acquisition—it highlights the growing trend of publicly listed companies diversifying their assets through digital currencies. This is especially notable in Asia, where regulatory environments have often been cautious towards crypto.
CPOP stated that this Bitcoin buy is intended to hedge against fiat currency depreciation and to participate in the digital economy’s future. While firms like Tesla and MicroStrategy in the U.S. have already made headlines with similar moves, CPOP is among the first Chinese public companies to join this wave.
Crypto Adoption in Asia Gains Momentum
CPOP’s decision may encourage other Asian companies to explore similar strategies. As regulatory clarity improves and institutional interest grows, such treasury allocations could become more common across industries.
The CPOP Bitcoin purchase could serve as a test case for other firms watching how crypto fits into broader corporate financial strategies. It’s also a reminder that Bitcoin’s narrative as a digital gold continues to resonate globally—even beyond Western markets.
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