Bitcoin Pizza in 2010: Worth Just $0.96

In 2010, someone bought a Domino’s pizza with Bitcoin when it was worth only $0.96. A slice of crypto history.

Isolde Verne June 7, 2025 - 8:45 PM

11 1 minute read

News

Bitcoin was valued at just $0.96 in 2010
A pizza purchase became a legendary crypto moment
That pizza would be worth millions today

The $0.96 Bitcoin Pizza That Made History

Back in 2010, a Florida programmer named Laszlo Hanyecz made history by buying two Domino’s pizzas with Bitcoin. At the time, Bitcoin was a barely known digital currency, valued at just $0.96. Hanyecz spent 10,000 BTC—an amount that today would be worth hundreds of millions of dollars.

This event, now famously known as “Bitcoin Pizza Day,” is celebrated every year on May 22. It marks the first recorded real-world transaction using Bitcoin and is often used to highlight how far the cryptocurrency has come.

A Slice of Early Adoption

At the time of the purchase, Bitcoin was more of a tech curiosity than an investment. The pizza deal was actually arranged via a crypto forum, where Hanyecz offered 10,000 BTC in exchange for two pizzas. A fellow user took him up on the offer and had the pizzas delivered to his home.

This small act of buying fast food with crypto became a monumental event in digital currency history. It showed that Bitcoin could have real-world value and utility—a foundational step toward mainstream adoption.

Buying a Domino's pizza with Bitcoin back in 2010, when it was worth $0.96. pic.twitter.com/RthZ3z3EMX
— Watcher.Guru (@WatcherGuru) June 7, 2025

From $0.96 to Millions: A Lesson in Patience

Looking back, it’s almost surreal to think those 10,000 BTC were worth just $0.96 each at the time. Today, with Bitcoin trading in the tens of thousands of dollars, the story serves as a powerful reminder of how far the crypto market has evolved—and what early adopters risked to push it forward.

The “Bitcoin pizza” has become a symbol of innovation, risk, and the long game. It reminds investors that disruptive technology often starts small—and that history can be made over a couple of large pies.

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