Apple Mulls OpenAI or Anthropic for Siri Upgrade
Bloomberg reports Apple may use OpenAI or Anthropic LLMs for Siri, replacing its own models in a major AI shift.
- Apple exploring OpenAI and Anthropic models to power a smarter Siri
- Testing external LLMs on Apple’s private cloud with a focus on privacy
- In-house Siri upgrades face delays; no final AI decision yet
Why Apple Is Exploring External AI for Siri
Apple is reportedly in early discussions with leading AI companies OpenAI and Anthropic to potentially power future versions of Siri. This marks a dramatic shift from Apple’s historical preference for building all key technologies in-house. The current initiative stems from challenges Apple has faced in bringing its own large language models (LLMs) up to par with rivals.
Internally, Apple has struggled to meet performance expectations for Siri’s AI upgrade, leading to leadership changes within the team. As a result, the company is now evaluating outside solutions to close the gap—especially as tech competitors like Google and Samsung make swift AI advancements.
Testing on Apple’s Private Cloud
Apple’s experiments with these external LLMs are not typical cloud integrations. Instead, the company is customizing and running these models on its own private cloud infrastructure. This approach allows Apple to maintain its strong privacy standards while exploring the performance benefits of advanced third-party AI systems.
Anthropic’s Claude is reportedly being seen as a particularly strong contender. However, Apple is still considering multiple options, including further development of its internal models.
What This Means for Siri’s Future
No final decision has been made yet, but Apple is preparing for all outcomes. The revamped Siri is targeted for a 2026 release. If the company decides to go with an external LLM, users could see a vastly more conversational and capable Siri—while still enjoying Apple’s trademark privacy protections.
For users, this could mean faster, more accurate voice responses, broader contextual understanding, and smarter integrations across Apple devices. For Apple, it represents a major strategic pivot in how it approaches AI.
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