Reliance Global Shifts Digital Treasury to Zcash

• Reliance Global now holds its digital assets solely in Zcash
• The firm values Zcash’s advanced privacy features
• Institutional confidence in privacy coins appears to be growing

In a bold move, Nasdaq-listed Reliance Global Group has consolidated its entire digital asset treasury into Zcash (ZEC). The decision underscores a growing trend among institutions that prioritize privacy, especially as digital finance becomes more transparent and regulatory-heavy.

According to the company, Zcash’s privacy-centric architecture fits perfectly with its broader institutional goals. While many firms are diversifying across multiple cryptocurrencies, Reliance Global is taking a different approach — going all-in on one of the industry’s most prominent privacy coins.

Zcash, a blockchain known for offering both transparent and shielded transactions, uses zero-knowledge proofs to allow users to protect transaction data without compromising the validity of those transactions. This privacy-first model appears to align with Reliance’s long-term strategy to protect sensitive financial information in a highly competitive market.

Why Zcash Over Bitcoin or Ethereum?

Unlike Bitcoin or Ethereum — where all transactions are publicly visible — Zcash gives users the option to shield their financial activity. This makes it especially attractive to institutions that need to protect client data, internal holdings, and strategic transfers from public scrutiny.

Reliance Global’s shift also comes at a time when blockchain analytics are becoming more advanced, making privacy coins like Zcash increasingly appealing for compliance-conscious firms that still want to preserve confidentiality. The move may signal a new wave of institutional interest in privacy-based cryptocurrencies.

A Potential Institutional Trend?

With regulatory discussions around crypto intensifying globally, institutional players may begin to lean toward coins that offer greater privacy and data protection. Reliance Global’s public support for Zcash might spark more conversation around the role privacy coins can play in corporate treasuries.

If other companies follow suit, we could be looking at a resurgence in institutional interest for assets once sidelined due to regulatory uncertainty. For now, Reliance Global’s Zcash pivot sets a precedent — and could make privacy coins a bigger part of the corporate crypto narrative.